This watch was manufactured in September 1978 at the historic Suwa Seikosha factory – the core operation responsible for Seiko's early quartz innovations. It marks a period in which Seiko definitively dominated the quartz market and, through the Type II series, forged an elegant bridge between technological advancement and classic watch design.
Background and history of the Seiko Type II
The Type II series was introduced in 1977 and was part of the second generation of Seiko quartz watches. It was aimed at customers who wanted precision and quality, but at a more moderate price than the luxurious "Grand Quartz" or "Superior" models.
The Type II models all used calibers from the 75xx family , which were based on the technology of the legendary 38SQ and 39SQ. These movements were characterized by excellent accuracy, reliability, and a very slim design for the time. The caliber 7546 offered a bilingual day display and a robust, easy-to-service movement with a switching mechanism that has proven extremely durable even after decades.
A distinctive feature of the Type II line was the striking logo with the stylized Roman numeral II, which was prominently displayed below the Seiko name on the dial – a symbol of the “second generation” of Seiko’s quartz technology.
Design and dial
The dial of this watch is among the most aesthetically outstanding variations: a deep blue metallic pattern with three vertical stripes , the middle stripe shimmering in a lighter shade of blue . This three-part pattern ( Tricolor Stripe Dial ) is rare and particularly popular with collectors because it dramatically captures the play of light – from almost black blue to a luminous mid-blue.
The clear, applied indices and the fine sunburst finish enhance the high-quality impression. Together with the domed acrylic glass, a fascinating interplay of reflection and depth is created, making the watch appear larger.
Technical data
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Caliber: Seiko 7546 (Quartz, Day-Date, bilingual Japanese/English)
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Production: Suwa-Seikosha Production
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Serial number: 89xxxx → September 1978
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Housing: Stainless steel, brushed/polished
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Diameter: approx. 35.3 mm (excluding crown)
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Lug-to-lug: approx. 43 mm
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Height: 12.8 mm
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Glass: curved acrylic glass (replacement for the original mineral glass)
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Strap: Original Seiko stainless steel bracelet Ref. XJA260 with signed folding clasp
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Weight: 67 g (including strap)
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Condition: very good, slightly warped bracelet links (visually and functionally inconspicuous)
Classification and significance
The Type II series is emblematic of Seiko's ability to harmonize technology and design, and also marks Seiko's transition from the experimental quartz pioneering phase to mass production at the highest industrial level.
The Type II models embody a special moment in Seiko's history: they represent the watches that transformed the quartz principle from a technological sensation into everyday reliability – without sacrificing the handcrafted elegance of the 1970s. The example shown here, with its deep blue, three-striped dial, is a prime example of the design sophistication of this era.
The central, slightly lighter blue stripe stands out subtly against the darker outer field, creating a shimmering, almost metallic effect that changes depending on the light – from a rich navy blue to a bright steel blue. This rare "triple-stripe dial" is found on only a few 7546 references and is highly sought after by collectors because it combines the technical rigor of the Type II with a touch of luxury.
In summary, the Seiko Type II 7546-8350 (Suwa 1978) represents the most stylistically and technically sophisticated phase of Seiko's late 1970s quartz watches – precise, reliable, clearly proportioned and with a dial that, in its depth and color dynamics, is among the most beautiful in the entire Type II series.
Assessment and rarity
This reference is rarely found in this condition today, especially with its original bracelet and unaltered dial. The caliber 7546 is considered one of the most reliable Seiko quartz movements of the late 1970s.
Warranty (used)
This is a used item. The limitation period for claims based on defects (statutory warranty) is 12 months from delivery.
Notice
As this is a pre-owned watch, water resistance cannot be guaranteed. To protect the movement, the watch should not come into contact with water or moisture.
